Experiential Producer

Reporting to the Manager, Digital and Live Production, the Producer develops and delivers all aspects of experiential engagements and digital experiences, large and small, including AV, talent, websites, virtual events & exhibits, interactive engagements and other custom creative concepts. The producer coordinates a full multi-disciplinary team —including strategists/writers, exhibit designers, graphic designers, interactive designers, developers, special effects producers and sales teams—from creative concept to final delivery.

Essential Duties and Responsibilities include but are not limited to the following. Other duties may be assigned. The duties and responsibilities as outlined in this Job Description may be changed from time to time by the Corporation, as it deems necessary, without further notice to the Employee.

  • Oversees the production of AV, lighting, staging, digital, and other deliverables from initial concept through scripting, storyboarding, production, and onsite or virtual execution.
  • Provides overall digital and live production direction and ensures that project goals, objectives, milestones, and deliverables are achieved.
  • Captures scope of requirements and translates them into functional specifications and high-level wireframes (if needed), with support from internal teams or vendors.
  • Assists the Account team in the preparation of proposals by providing project descriptions, scopes of work, budgets, schedules/timelines, biographies of key talent, technical capability, scripts, designs of key screens or other prototypes.
  • Creates and manages budgets for multiple types of deliverables within a given project or program.
  • Demonstrates a well-rounded background in current web technologies
  • Supports creative teams in development of concepts – providing knowledge, expertise and researching new products and services.
  • Produces all elements of experiential production projects for both Virtual and Live events:
    • Digital media development
    • Audio Visual Support
    • Lighting
    • Video Production
    • Unique concepts as developed by creative team
  • Apply an understanding of programming concepts and application architecture to guide digital projects and ensure that partners are delivering on client objectives
  • Participates as a member and sometimes leads project teams including art directors, creative directors, copywriters, content experts, interface designers, developers, technical leads, account managers, and/or project managers.
  • Determines, allocates, and monitors technical and financial resources necessary to complete project and balance business needs versus technical constraints.
  • Coordinates and manages activities of project team members, ensuring that project tasks are completed on time and within budget.
  • Onsite delivery of projects at tradeshows, meetings and events (travel required – may exceed 25% during busy seasons)

Supervisory Responsibilities

This job has no supervisory responsibilities.

Qualifications To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. (Canadian Positions: Accommodations will be made, up to undue hardship, for employees that advise accommodation is required pursuant to the prohibited grounds of the human rights legislation.)

Education and/or Experience

Bachelor’s degree (B.A. or B.S.) from four-year college or university; and 7+ years’ experience as an Experiential Producer; or equivalent combination of education and experience.

Language Skills

Ability to read and comprehend simple instructions, short correspondence, and memos. Ability to write simple correspondence. Ability to write budget proposals. Ability to effectively present information in one-on-one and small group situations to customers, clients, and other employees of the organization.

Mathematical Skills

Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.

Reasoning Ability

Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations.

Computer Skills

To perform this job successfully, an individual should have knowledge of Excel Spreadsheet software and Microsoft Office Word Processing software, Microsoft PowerPoint and Outlook.

Other Skills and Abilities

  • 7+ years’ experience producing digital and live engagements and content for clients in tradeshows and/or events
  • Strong experience managing teams of various types of players with diplomacy, concern for their varied points of view, and the ability to understand how they all fit together: creatives, engineers, programmers, AV technicians, designers, clients, account teams
  • Expertise in onsite installation and delivery of activations in a tradeshow and/or event environment.
  • Knowledge of the digital landscape, including streaming solutions, videoconferencing platforms, virtual event platforms is desirable.
  • An understanding of UI/UX design, and how users learn about brands and interact with others via virtual experiences
  • Comfortable working with digital platforms and tools; coupled with a familiarity with big players in the space
  • Knowledge of utilizing analytics tool like Google Analytics for digital products
  • Knowledge of accounting/financial processes.
  • Organization and detail-oriented. Able to maintain all project documentation, from proposal to timelines to final reconciliation.
  • Strong knowledge of Microsoft Office products: Word, Excel, Outlook, PowerPoint. Other creative tools are a plus.
  • Poise under pressure, and a good sense of humor are appreciated.
  • Able to travel in the US frequently, as required, and occasionally internationally. Travel may occur during the week and/or over weekends.
  • Pharmaceutical experience is a plus, but not required.

Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this Job, the employee is regularly required to sit and talk or hear. The employee is occasionally required to stand; walk; use hands to finger, handle, or feel and reach with hands and arms. The employee must regularly lift and /or move up to 10 pounds. Specific vision abilities required by this job include ability to adjust focus.

Work Environment The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. (Canadian Positions: Accommodations will be made, up to undue hardship, for employees that advise accommodation is required pursuant to a prohibited ground of the human rights legislation.)

The noise level in the work environment is usually moderate.